PUBLICITY - MEMBERS ONLY Archives - Page 5 of 5 - Nonfiction Authors Association

How to Write a Press Release

Posted by Stephanie Chandler | Sep 4, 2018 | Blog, Nonfiction Book Marketing, PUBLICITY - MEMBERS ONLY, Thought Leadership

A press release should be brief—one or two pages max—yet include enough details that a reporter...

How to Build a List of Media Contacts: Pitch the Media Directly

Posted by Stephanie Chandler | Sep 3, 2018 | HOMEWORK ARCHIVES - MEMBERS ONLY, PUBLICITY - MEMBERS ONLY

How do you get media attention for your book? Well, sometimes the best thing is to just ask! Reaching out to media contacts directly can be highly successful, and this month’s homework focuses on how to do it. Media Websites...

Online PR: How to Locate and Pitch Internet Media Sources

Posted by Stephanie Chandler | Jul 31, 2018 | Blog, Nonfiction Book Marketing, PUBLICITY - MEMBERS ONLY, Thought Leadership

While there are a lot of rules around how to pitch traditional media sources (newspapers,...

Media Training Checklist: Prepare for Interviews

Posted by Stephanie Chandler | Jul 24, 2018 | Blog, Nonfiction Book Marketing, PUBLICITY - MEMBERS ONLY, Thought Leadership

Here are some tips so you can be prepared when the media calls: 1. Anticipate questions. Develop a...

6 Tips to Get the Media to Come to You

Posted by Stephanie Chandler | May 21, 2018 | Blog, Nonfiction Book Marketing, Past Events, PUBLICITY - MEMBERS ONLY, Thought Leadership

If you’re an author, you’ve no doubt hustled to get media attention for your book. That’s part of...

13 Must-Have Items When on Tour by PR by the Book Team

Posted by Stephanie Chandler | Feb 27, 2018 | Blog, Nonfiction Book Marketing, PUBLICITY - MEMBERS ONLY

You’ve got your multi-city tour planned out perfectly: all the best bookstores ready to greet you...

Recording: Joanne McCall: DIY Publicity Strategies that Get Results

Posted by Stephanie Chandler | Nov 29, 2017 | PODCAST RECORDING ARCHIVES - MEMBERS ONLY, PUBLICITY - MEMBERS ONLY

Join us as Joanne McCall discusses DIY Publicity Strategies that Get Results. About Joanne McCall...

Steps to Take Before Going to Press with Your Book: Start Marketing and Create Google Alerts

Posted by Stephanie Chandler | Mar 27, 2017 | HOMEWORK ARCHIVES - MEMBERS ONLY, MARKETING - MEMBERS ONLY, Past Events, PUBLICITY - MEMBERS ONLY, PUBLISHING - MEMBERS ONLY

It’s imperative to create buzz about your book before it’s published. Here are some steps you can take to get the ball rolling prior to your publication date: Launch your marketing plans Find lots of ideas on our blog:...